In a nutshell

Established 2005
Based in London
Branding & digital


We’ve been doing branding and digital for nearly a decade, but it’s our digitally-minded approach to branding, and our brand-led approach to digital that clients come to us for.

Brand experience and user experience are the same thing. Your web presence is your brand identity, and the design of your email newsletter is as much our priority as your logo.

Digitally-minded means brands that are more engaging, relevant, practical and loved. It’s about the touch points that matter most to your audience, and making digital the beating heart of your brand.

Work that works
for your business

We’re not about satisfying creative whims, or making things look pretty — although we believe in the power of a brilliant idea, beautifully designed. For us, first and foremost, it’s about solving business challenges.

Our clients come to us for our thinking first. We ask lots of questions to find the essential insights. We research, strategise, concept, prototype and test. And we don’t stop until we find something that will work beautifully, to meet your objectives.

Deeper thinking,
to simplify complexity

We’re at our most effective when we’re working on big, complex briefs — ones that aren’t straight-forward. Knotty, interconnected parts, a variety of audiences, conflicting stakeholders. Sometimes there’s no brief, just some unfinished slides and insights from senior staff with little time to spare.

Our clear, joined-up, holistic thinking helps to simplify all of this — clarifying the brief and often identifying an unseen need. This means you’ll probably get more than you asked for. And sometimes answers to problems you hadn’t thought of yet.

A lean and highly focussed team

A core, design-led team, dedicated to solving your business problem, and passionate about doing it.

Founders Ben and Andy have built a reputation and team around their approach to design: highly creative, but grounded in business. No fluff, no egos. We take what we do seriously, without taking ourselves too seriously.

We’re a team designed for effectiveness and flexibility, hand-picking specialist partners depending on the project.

Nick Bourne

Financial director

Hannah Elford

Account director

With you from start to finish

There’s only one way to make two teams work seamlessly together: make them one team.

Instead of the traditional agency/client setup, we treat every project as a partnership — applying our thinking to your thinking. As long as we’re working with you, we’re part of your business.

That means you’re involved in everything we do. It means we always listen carefully to your views. Not just at the beginning, but throughout.